Monday, April 27, 2009

Interesting milestone

All:

I thought this quite a milestone! Having gone to two large
universities - USC and UT Austin - it has been interesting to watch
them both build "communities" for their alums, which are very
numerous. USC, at least, has come to the conclusion that financing and
managing their own community is no longer worthwhile. The debate
between "lack of control" vs. simply bowing to market numbers (I
assume) has driven them toward LinkedIn and Facebook.

Makes one think about the financial and other resources schools are
dedicating to creating their own communities through the website.

Will this be a trend? Certainly in these times using Facebook could
save considerable funds.


Kevin


Kevin J. McAllister | President, CEO
inRESONANCE ... Solutions that resonate

kevin@inresonance.com | 413.587.0236 | http://www.inresonance.com/blogs/irkd

--------------------------------------------------------------------------------------------------------------------------------------
AN IMPORTANT MESSAGE TO USERS OF inSCircle

Given the vast and ever-increasing popularity of non-university
specific social and career networking websites, the USC Alumni
Association has decided to discontinue offering inSCircle to alumni as
of
April 30, 2009.

The alumni association is in the process of a two-stage project to
enhance its online profile: stage one, currently in progress, is a
redesign of our http://alumni.usc.edu website scheduled to launch in
September 2009; stage two, to be initiated later this year, will focus
on strengthening the alumni association's presence in the online
social and career networking arena.

In the meantime, we invite you to check out and join our official USC
Alumni Association groups onFacebook and LinkedIn.

Thank you and Fight On!


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